Abstract:
The objectives of this study were to evaluate management of the “3 Million People, 3 Years for Stop Smoking Therdthai King” project and analyzed model of tobacco control policies driven case study of Songkhla and Satun Province and followed integrated of the CIPP model in 4 fields. They were context, input, process and product. The resource of this information of the study consisted of 3 groups. Firstly, 48 samples of Songkhla and Satun Provincial Public Health Office Administrators, District Public Health Office Administrators and Health Promoting Hospital Administrators. Secondly, 810 samples of Songkhla and Satun provinces at Health Promoting Hospital and Village Health Volunteer. Thirdly, 767 members of peoples in Songkhla and Satun province who’s join the project “3 Million People, 3 Years for Stop smoking Therdthai King”. The research were used for the questionnaires. The statistical techniques employed were percentages, arithmetic, mean and standard deviation and content analysis of the summarized to purpose. The research results summarized of objectives defined were as follows that; 1. The evaluate management of the “3 Million People, 3 Years for Stop Smoking Therdthai King” project by Public Health Office Administrators, District Public Health Office Administrators and Health Promoting Hospital Administrators in Songkhla Province was moderate level (mean = 3.29) while Satun Province was high level (mean = 3.54) 2. The evaluate management of the “3 Million People, 3 Years for Stop Smoking Therdthai King” project by Health Promoting Hospital and Village Health Volunteer in Songkhla Province was moderate level (mean = 3.24) also Satun Province was moderate level (mean = 3.46) 3. The evaluate management of the “3 Million People, 3 Years for Stop Smoking Therdthai King” project by peoples who’s join that project in Songkhla Province was moderate level (mean = 3.34) also Satun Province was moderate level (mean = 3.40) Furthermore, management model of the “3 Million People, 3 Years for Stop Smoking Therdthai King” project in case study found that procedure efficiently in songkhla province was emphasis on command from Provincial Public Health Office Administrators toward health organization practitioner level and strongly of get the policy to practice. While the project procedure effectiveness in satun province was reinforcement of diversity network from organization lower area base.